What is hair steaming?
Hair steaming is an enriching treatment dedicated to moisturising and elasticising hair strands as well as purifying and balancing the scalp’s microbiome. The euphoric ritual involves using moist heat to open the hair cuticle for deep cleansing and maximum absorption of our active ingredients. In the salon, this ritual may take shape using a steamer, while at home, you place a heated steam cap on clean hair for 20-30 minutes. The deep-conditioned results? Hydrated hair and a clarified scalp.
Shop nowWhat is Skinification?
Hair skinification uses active skincare ingredients in haircare products to treat and transform the scalp and tresses. Haircare should not focus on how your scalp and hair look but on how it feels and performs. Therefore, we emphasise skinification within our products to achieve a healthy crown. We use ingredients such as glycerin, betaine, and D-panthenol to hydrate the scalp, as well as antioxidants, vitamins and gluconolactone to condition and balance the scalp’s microbiome. Each product has been formulated to nourish from the root and elevate your at-home scalp and hair routine.
Shop nowWhat are the benefits of steaming to your scalp and hair?
Steaming is the secret to improving your scalp and hair health. The ritual creates the perfect, humid environment for your crown to thrive, allowing the skincare-formulated ingredients within our products to target and treat at the root. Alongside maximising moisture and product absorption, hair steaming removes impurities and product build-up from the scalp, helping it to breathe and soothe any irritation and dryness. Hair steaming is also adored for encouraging hair growth by creating a healthy environment, increasing collagen production and blood flow, and repairing damaged hair that can often affect the renewal cycle. It is the best pampering experience for a healthy scalp and hair journey.
Shop nowWhat are the benefits of Skinification?
Skinification is about promoting a healthy scalp and hair by using hero skincare ingredients in your shampoos, conditioners and treatment products.
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